GENIED&CO is a Paris-based influence agency
GENIED&CO considers that reputation is detrimental to achieving business objectives.
GENIED&CO provides its clients strategies and operational plans to negotiate at best their challenges.
Organizations (private, listed, think tanks…) or entrepreneurs trust us to:
- Make reputation diagnosis and define operations plans
- Design and manage websites and social media
- Build and manage media relations
- Develop executives’ skills in communications and oral speaking
- Position key executives in events that count
- Organize events (e.g., IR and media briefing, international congresses, customer events, internal conferences…)
- Build and manage corporate and commercial brands.
The agency works with a network of partners, leaders in their fields: growth marketing, photo report, graphic design, website design, 3-D or motion design videos…
Brigitte Le Guennec has conceived the Reputation in Motion™ to provide the diagnosis of your company’s reputation, considering its risks and assets. It aggregates multiple indicators that helps defining how positive or negative the reputation of a company is.
Our Beliefs
Reputation is strategic for every company
Professional and personal branding of executives is crucial
Offline & online and media & non-media presence is strategic
Reputation is key for value creation
Brigitte Le Guennec leads GENIED&CO.
Brigitte Le Guennec leads and manages GENIED&CO. Her expertise covers influence, communications or marketing strategies and deployment of relevant digital and non-media operational plans.
Brigitte Le Guennec was Head of global corporate communications for Ipsen (Euronext: IPN, 2018 sales: €2.2Bn), an international specialty care biopharmaceutical group. Since 2020, she has been at the heart of various missions, notaby in media, digital marketing or communications.
She teaches at Paris-based communication & business schools.
Brigitte holds a master degree in communications from Sciences Po (2020).
Copyright: Gilles Regnaut